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화제의 신간

Poor Economics (Hardcover)
Esther Duflo
 38,440원


The 5 Levels of Leadership (Paperback)
존 맥스웰 지음
 15,280원

Demand: How to Discover It, Exploit It, and Why Everything Depends on It (Paperback)
에이드리언 J. 슬라이워츠키 지... 7,490원

That Used to Be Us (Perfect Paperback)
토머스 L. 프리드먼 지음
 16,640원

2011 베스트!






Brandwashed (Paperback)
마틴 린드스트롬 지음
 18,160원


Disciplined Dreaming (Hardcover)
Josh Linkner
 35,260원

Poke the Box (Hardcover)
Godin, Seth
 18,050원

신간알림

베스트셀러: 최근 일주일간 가장 많이 판매된 도서입니다.
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1.  
 
Material Markets : How Economic Agents are Constructed (Paperback)
Donald MacKenzie / Oxford University Press
44,310원(18%off)/2,220점
2.  
 
The Business of Belief: How the World's Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leade (Paperback)
/ Createspace Independent Publishing Platform
12,800원(18%off)/640점
3.  
 
Consuming the Environment (Paperback, 1)
Myra J. Hird / Routledge
63,810원(18%off)/3,200점
4.  
 
Consuming the Environment (Hardcover, 1)
Myra J. Hird / Routledge
239,380원(18%off)/11,970점

5.  
 
Design for Impact: Your Guide to Designing Effective Product Experiments (Paperback)
Erin Weigel / Two Waves Books
62,530원(10%off)/1,880점
6.  
 
The Power of Demand Generation For B2B Marketing Success: How To Leverage Demand Generation in B2B Marketing (Paperback)
Harrell Howard / Independently Published
49,840원(18%off)/2,500점
7.  
 
New Directions in Behavioral Pricing Research (Hardcover)
Chezy Ofir / World Scientific Publishing Company
156,710원(18%off)/7,840점
8.  
 
Maladaptive Consumer Behavior: Theory, Research, and Intervention (Hardcover, 2024)
Ingrid Martin / Palgrave Macmillan
250,180원(10%off)/7,510점

9.  
 
Enhancing and Predicting Digital Consumer Behavior with AI (Hardcover)
Thomas Heinrich Musiolik / Igi Global
562,770원(18%off)/28,140점
10.  
 
AI Impacts in Digital Consumer Behavior (Hardcover)
Thomas Heinrich Musiolik / Igi Global
463,030원(18%off)/23,160점
11.  
 
Marketing Innovation Strategies and Consumer Behavior (Paperback)
Belem Barbosa / Igi Global
383,110원(10%off)/11,500점
12.  
 
Marketing Innovation Strategies and Consumer Behavior (Hardcover)
Belem Barbosa / Igi Global
463,030원(18%off)/23,160점

13.  
 
The Customer Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations (MP3 CD)
Knowledge@wharton / Ascent Audio
59,810원(18%off)/3,000점
14.  
 
The Customer Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations (Audio CD)
Knowledge@wharton / Ascent Audio
35,600원(18%off)/1,780점
15.  
 
Economic Development and Consumption Patterns in Asian Countries (Hardcover, 2024)
Shashika D. Rathnayaka / Springer
218,900원(10%off)/6,570점
16.  
 
Six Networking Strategies for Entrepreneurs: Networking 101 for new startups and first-time entrepreneurs (Paperback)
Matt (Handshakin) Holmes / Independently Published
12,640원(18%off)/640점

17.  
 
Consumer Behavior in Practice: Strategic Insights for the Modern Marketer (Paperback, 2024)
Eugene Y. Chan / Palgrave Macmillan
109,440원(10%off)/3,290점
18.  
 
The Paradox of Choice - How More Options Lead to Less Satisfaction (Paperback)
Viruti Shivan / Viruti Shivan
27,050원(18%off)/1,360점
19.  
 
Plunkett's Consumer Products, Cosmetics, Hair & Personal Services Industry Almanac 2024: Consumer Products, Cosmetics, Hair & Personal Services Indust (Paperback)
Jack W. Plunkett / Plunkett Research
625,480원(10%off)/18,770점
20.  
 
The Customer of the Future: 10 Guiding Principles for Winning Tomorrow's Business (Paperback)
Blake Morgan / HarperCollins Leadership
28,470원(18%off)/1,430점

21.  
 
Consumer Behaviour : Understanding Consumers in a Digital Landscape (Hardcover)
Jean-Eric Pelet / Kogan Page
260,660원(18%off)/13,040점
22.  
 
Consumer Behaviour : Understanding Consumers in a Digital Landscape (Paperback)
Jean-Eric Pelet / Kogan Page
79,770원(18%off)/3,990점
23.  
 
Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy (Hardcover)
Sarah Montano / Kogan Page
250,750원(18%off)/12,540점
24.  
 
Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy (Paperback)
Sarah Montano / Kogan Page
74,080원(18%off)/3,710점

25.  
 
Fostering Consumer Well-Being: Theory, Evidence, and Policy (Hardcover, 2024)
Fatih Sonmez / Springer
250,180원(10%off)/7,510점
26.  
 
Marketing Mastery: Winning Strategies for Driving Sales and Growth (Paperback)
M. K. Arman / Independently Published
21,350원(18%off)/1,070점
27.  
 
Redefining Retail: 10 Guiding Principles for a Post-Digital World (MP3 CD)
주셉페 스틸리아노 / Ascent Audio
65,460원(18%off)/3,280점
28.  
 
Redefining Retail: 10 Guiding Principles for a Post-Digital World (Audio CD)
필립 코틀러 / Ascent Audio
65,510원(18%off)/3,280점

29.  
 
HOW DO YOU LIKE IT? Customer Services: Standardisation or Personalisation?: New Edition (Paperback)
Victoria Schaal / Independently Published
12,800원(18%off)/640점
30.  
 
Household Demand for Consumer Goods in Developing Countries : A Comparative Perspective with Developed Countries (Paperback)
Eliyathamby A. Selvanathan / Routledge
70,900원(18%off)/3,550점
31.  
 
The Routledge Handbook of Digital Consumption (Paperback, 2 ed)
Rosa Llamas / Routledge
77,990원(18%off)/3,900점
32.  
 
Market Process and Market Order: From Human Action, But Not of Human Design (Paperback)
Rosolino A. Candela / Lexington Books
62,530원(10%off)/1,880점

33.  
 
The Paradox of Plenty: Existential Strategies for Decisive Living (Paperback)
Casper Brix / Casper Brix Pedersen
24,140원(18%off)/1,210점
34.  
 
Personalization and Customer Retention Strategies (Paperback)
Henry E. Parkins / Independently Published
28,490원(18%off)/1,430점
35.  
 
Handbook of Organizational Performance, Volume I : Foundations and Advances (Hardcover)
더글러스 존슨 / Routledge
230,510원(18%off)/11,530점
36.  
 
Market Dynamics and Strategies in a Post-Crisis World: Navigating a World in Flux (Hardcover)
Vinita S. Sahay / World Scientific Publishing Company
196,610원(18%off)/9,840점

37.  
 
Mass Behaving: Unlocking the Power of Branding with Archetypes (Hardcover)
Joseph Szala / Szalapalooza, LLC
42,720원(18%off)/2,140점
38.  
 
Lilliput Land: How Small Is Driving India's Mega Consumption Story (Hardcover)
Rama Bijapurkar / Penguin Business
32,750원(18%off)/1,640점
39.  
 
Globalized Consumer Insights in the Digital Era (Paperback)
Fatih Sahin / Igi Global
383,110원(10%off)/11,500점
40.  
 
Globalized Consumer Insights in the Digital Era (Hardcover)
Fatih Sahin / Business Science Reference
463,030원(18%off)/23,160점

41.  
 
Economics and Human Behaviour : A Rejoinder to Social Psychologists (Paperback)
Philip Sargant Florence / Routledge
49,620원(18%off)/2,490점
42.  
 
Irreplaceable: How to Create Extraordinary Places That Bring People Together (MP3 CD)
Kevin Ervin Kelley / Ascent Audio
59,810원(18%off)/3,000점
43.  
 
Irreplaceable: How to Create Extraordinary Places That Bring People Together (Audio CD)
Kevin Ervin Kelley / Ascent Audio
52,700원(18%off)/2,640점
44.  
 
Marketing 6.0: The Future Is Immersive (MP3 CD)
필립 코틀러 / Ascent Audio
59,810원(18%off)/3,000점

45.  
 
Marketing 6.0: The Future Is Immersive (Audio CD)
필립 코틀러 / Ascent Audio
52,700원(18%off)/2,640점
46.  
 
Value Co-Creation Processes in Circular Firms: Beyond Organizational Boundaries (Hardcover)
Beatrice Re / Palgrave Macmillan
54,710원(10%off)/1,650점
47.  
 
Advanced E-Commerce Business Questions and Analytical Hints (Paperback)
Goraga, Zemelak / Zemelak Goraga
47,000원(18%off)/2,350점
48.  
 
Sexuality in Marketing and Consumption : Queer Theory, Feminist Research, and Intersectionality (Hardcover)
Athanasia Daskalopoulou / Routledge
230,510원(18%off)/11,530점

49.  
 
Beyond Piggly Wiggly: Inventing the American Self-Service Store (MP3 CD)
Lisa C. Tolbert / Tantor Audio
59,810원(18%off)/3,000점
50.  
 
Beyond Piggly Wiggly: Inventing the American Self-Service Store (Audio CD)
Lisa C. Tolbert / Tantor Audio
66,940원(18%off)/3,350점


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